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Deacons woo customers with price cuts

August 17, 2016 1:55 pm by: Category: East Africa, In Focus, Retail A+ / A-

By Brian Yatich

Lifestyle retailer, Deacons East Africa has permanently slashed their prices offering fashion lovers and home décor enthusiasts a new value proposition.

Deacons has lowered prices by 25 per cent the original price in women, men and children clothing as well as shoes and accessories at all its Mr Price stores in Kenya while reducing prices by 20 per cent on all Mr Price Home products.

The move by the retailer expects to see the re-pricing become a boon for shoppers looking for ideal gifts for their loved ones and customers looking to shape up their wardrobes with fashionable clothing.


Also Read Deacons lists at the NSE


 

Deacons CEO, Muchiri Wahome said that shoppers can now pick a unique item for family and friends from the wide selection at Mr Price Home stores.

“Additionally the price reduction comes at an opportune time for bargain hunters looking for trendy men, women and children clothing at our Mr Price stores,” he added.

He added they are confident that this strategic move will allow shoppers who have not shopped with us in the past a reason to walk into our Mr Price and Mr Price home stores and have a memorable shopping experience.

Mr Price is a fashion brand that caters for men, women and children while Mr Price Home offers bathroom, bedroom, kitchenware, and home accessories for discerning customers that have a taste for style.

 

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About Brian Yatich

Business and ICT journalist covering developments in Kenya, Africa and the World. Email: yatich@theafricanbusinessfortune.com
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